2015 CORPORATE IDENTITY GUIDELINES PARTNER LOGOS The Aston Martin Racing partner logo can only be used by appointed official partners. This section is to highlight the presentation of this logo. The Partner team logo has been designed as the official image to represent the company’s activities as an associated partner to the Aston Martin Racing works programme. The Official Partner logo has been designed to encompass the Aston Martin Racing logo in conjunction with official status. The following guidelines should be adhered to whenever the Aston Martin Racing official partner logo is applied. The logo as a whole is an integral device and should not under any OFFICIAL OFFICIAL circumstances be used without the ‘ASTON MARTIN RACING’ text or without the official partner logo (as shown). PARTNER SUPPLIER The logo outline should never be removed or altered. The logo should only be used in its correct proportions to maintain its integrity and should be situated centrally, both vertically and horizontally, within the space provided. The minimum height to ensure clear legibility of the logo is dependant on its use, but should always remain clearly legible at its finished size. As a rule, use of the logo at 13mm high and above is generally deemed suitable in print. If embroidered on clothing, etc. a much larger size of logo should be used, please check a sample before committing to its application. The appearance of the logotype will vary, according to the amount of space that is left between individual letters and words when it is typeset. To ensure that its appearance is always consistent, only master artwork supplied by your account manager should be used. TECHNICAL SUPPLIER
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